A common critique of the recent NATO Summit protests in Chicago is that the protesters had too many different agendas and failed to break through with a unified message, or even a specific message. In order to better understand who the protesters are and what they were protesting, LJS Strategic Research (Leo J. Shapiro and Associates) interviewed protesters at three different protest sites during the NATO Summit: Grant Park, the Loop, and Boeing Headquarters. Altogether we interviewed 62 people, including 51 protesters and 11 who just came to observe. Comparative data come from LJS’ National Poll, a tracking study conducted monthly with a representative sample of 500 U.S. households.
Consumers see a rosier, but still vulnerable, future
Seeing less erosion in their household finances, consumers become more optimistic.
With the holidays behind them, consumers are spending more freely for day-to-day needs, such as food, clothing, and medical expenses. However, they continue to keep a close eye on their gasoline spending.
Most smart phone owners now using mobile internet to aid shopping at bricks & mortar retailers: One in ten using phones to price check at point of sale.
Underscoring soaring consumer interest in use of internet and social media to aid in shopping, a new national survey by Leo J. Shapiro and Associates (LJS) found that two-thirds of owners use their smart phone to aid in their shopping, and over a third do so while actually inside traditional retail stores. While at the point of sale for an item, one in ten smart phone owners report doing price checks before they buy.
Not in my backyard (NIMBY) groups can lead to harrowing experiences for some companies. Proper preparation is vital in order to reach agreements.
Art Angel of LJS Strategic Research recently appeared on the Chicago's ABC-7 news to provide insight into Kraft's announcement that they are splitting into two publicly traded companies, one focusing on global snacks and the second on North American grocery items.
Art explains why Kraft is making the move, and the drivers of change in emerging markets which may make the split a smart move for Kraft's growth potential.